APEDA Facilitates Export of 1.755 MT of Organic Palmyra Jaggery Powder from Tamil Nadu to Bulgaria

The Agricultural and Processed Food Products Export Development Authority (APEDA), operating under the Ministry of Commerce and Industry, has facilitated the maiden export of 1.755 metric tonnes of NPOP- and EU-certified organic Palmyra Jaggery Powder from Gobichettipalayam in Erode district, Tamil Nadu, to Varna, Bulgaria. Manufactured and exported by M/s Wellbeing Foods in collaboration with M/s Chetty Exports Private Limited, and imported by M/s Sow Life Ltd, the shipment aims to diversify India's organic export basket, strengthen market linkages, and expand the international footprint of traditional Indian sweeteners. The initiative covers 137 acres of organic cultivation and reports price realizations approximately 15-22% higher for farmers and 17% higher for manufacturers compared to domestic markets.