APEDA Facilitates Flag-Off of 18 MT of NPOP-Certified Ethnic Rice from Tripura for Export to Austria and the Netherlands

The Agricultural and Processed Food Products Export Development Authority (APEDA) facilitated the flag-off of an 18 metric tonne consignment of NPOP-certified ethnic rice from Tripura for export to Austria and the Netherlands. The consignment consists of four varieties: Aromatic Kali Khasa Rice, Aromatic Harinarayan Rice, Biron Rice, and Maimi Hanga Rice. Aggregated from local Farmer Producer Companies (FPCs) with support from the Tripura State Organic Farming Development Agency (TSOFDA), the export is handled by M/s Pratithi Organic Foods. According to the source, this export initiative is expected to provide participating farmers with up to 40% higher price realization compared to the domestic market and builds on a previous Reverse Buyer-Seller Meet organized by APEDA.